Boost your SEO efforts by optimising your Facebook page

Social media content is an enormous part of digital marketing – social signals like shares, likes and follows have an important impact on search engine results page (SERP) rankings. Engagements like these are beneficial for your SEO, because they indicate to search engines that consumers trust your business. In fact, they’re considered by Moz to be one of the top 10 factors that affect search ranking. 

Facebook has a huge, varied and engaged user base – in December 2018, they reported 1.52 billion daily active users. It’s a place for potential customers to gain an impression of your brand and be redirected to your website to learn more about your ser…
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