Disney Invests in Viral-Content Startup Playbuzz as Part of $15 Million Round



Playbuzz, a startup whose platform is aimed at creating viral Internet content like quizzes and photo galleries, announced it has closed $ 15 million in new funding led by Walt Disney Co. and Saban Ventures. Playbuzz said it will use new funding to enhance its proprietary content-engagement platform and expand its branded-content business. Existing …
Variety

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